In 2007 the Pew Research Center for the People and the Press created a poll to find out who was the journalist they Americans most admired, John Stewart (the host of a fake news show) was able to tie top journalist such as Anderson Cooper and Tom Brokaw. The Nelsien ratings show that the television ratings for the “Daily Show” is somewhere between 1.45 to 1.6 million viewers nightly. What makes this so alarming is that the “Daily Show” is viewed as fake news. 1.45 To 1.6 million viewers nightly. The Pew Research Center reported that regular viewers of The Daily Show tend to be more knowledgeable about news than audiences of other news sources. For example 54% of The Daily Show viewers scored in the high knowledge range while viewers “O’Reilly Factor” program at 51%.
From my personal observation of the “Daily Show” it’s run like any other news program. The news that is reported is unbiased and the comments that are made are objective. It’s easy to see why people choose to get their news from this show. The show always has an elected official or celebrity as an elected official followed by an interview. What makes the enjoyable is that its more relax than the evening news and it pokes fun at the news. I when I watch other news program I feel like they are talking at me and sometimes I get the impression that majority of the newscasters and reporters feel superior to the viewers. John Stewart posses the ability to inform his viewers and keep them engaged by relating to them.
Here is a video of John Stewart on the O’Reilly Factor discussing the basis/importance of his show and the influence he has over his viewers.
